Hi. I'm a Google+ refugee, as we've been called since Google announced the platform will be shut down next year. Like many other refugees, I too have been in search of a "replacement", but not in the way you might think.
I've been a Google+ user for many years, and in that time I've amassed quite a following. So when things started taking a turn for the worse, I noticed it. Meaningful interactions were declining, spam was proliferating, and more and more prominent users were leaving the platform. Eventually, I decided to give Twitter a try, first in a passive manner, then as an active user, just to see if the grass really was greener on the other side. After a week, I found myself surprised at how much I was enjoying the platform, but it didn't completely replace Google+ for me. Instead, I ended up using both platforms simultaneously, as they each worked in different ways and served different purposes for me. Twitter was my source of news, where I followed news portals, brands, and people like YouTubers, journalists, and my favourite celebrities. Google+ was where I went to post long-form content, as I've always had a passion for writing. However, with Google+ shutting down, I needed to find a new place for my writing. I had considered blogging sites like Medium and WordPress, until I found Cake.
What attracted me to Cake was the concept of it. It's like a social network, but not really. It's like a blogging platform, but not really. Posts are more like blog posts rather than social media posts. Instead of a post with one link, one video, or a few images attached at the end, I can write a paragraph followed by a video, then another paragraph followed by an image. I can add hyperlinks to my text as well, or put text in block quotes. It's basically blogging, which I love doing. It helps that the writing experience is super slick as well. As I'm writing my first post I'm really excited by the UI. It's ridiculously clean with zero clutter, and really easy to use. No toolbars take up the UI. Instead, a floating toolbar will popup when you highlight text, allowing you to format the text or turn it into a hyperlink. It's a really good design, which makes posting to Cake an enjoyable experience.
Another thing I like about the platform is how you follow topics, rather than people. For those who've used Google+, this concept might seem familiar to you, as this is exactly how Collections work. I had a few thousand followers on my Google+ profile, but tens of thousands, even hundreds of thousands of followers on my Collections. Collections was one of the best features of Google+, and Cake is basically Collections on steroids. A social network revolving around interests, rather than people, is a great way to have your content reach not just more people, but more of the right people.
I look forward to posting more on this platform. As people will follow topics and not follow me personally, I can write about anything I want and not have to worry about catering to my followers.
This will be fun.