I think a lot of movies nowadays take place in the 1980s. With IT it made sense, because they’re telling two timelines. The second timeline is the present, so if you do the math, it has to be set in the 1980s for the past, so that made sense. But in our cast, it would have felt like nostalgia for the sake of nostalgia, and because it’s such a timeless story it could take place 30 years in the future. There was the fear of cell phones or laptops, so we were conscious of not overseeing them, of only using them when it serviced the story, like when Rachel is trying to get Louis on the phone because she senses something wrong and he’s not picking up the phone. There were earlier drafts of the film set in the present day that were trying to have their cake and eat it too, for example the family was trying to find their new house and then got lost, and Rachel was then taking out a paper map. And we realized that you had to use technology to service the story.