Blood, sweat and tears. Most people want to buy furniture from someone who’s literally put their heart into it - handcrafted, versus manufactured. And that’s why up until now, people haven’t gone to Amazon to buy furniture. I’ve spent years building my tables in a 350 square foot apartment, and selling them around NYC for very reasonable prices. I’ve made over 500 tables, benches and desks. It’s unbelievable, I originally thought I was going to make just ten, now it’s one of the most well known furniture lines in NYC.