For a company like Google to say that advertising can’t save a company’s image is quite the damning statement. Maybe it was the billion dollar golden parachute for WeWork’s exiting CEO. Or the earlier IPO disaster: “In one month, the coworking company cut its valuation down to as low as $10 billion from $47 billion.”
I think WeWork is now synonymous with Theranos and Fyre Festival. And apparently you can’t undo that kind of reputation.
any effort to buy ads to combat all the negative online content would "blow through our weekly paid search budget in a few hours," the marketing head wrote