Cake
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    • We actually have a very in-depth process for preparing questions for each of our guests. One thing we wanted to get away from was the more scripted interview approach to business podcasts that we were seeing (and continue to see) everywhere else.

      There may be a few questions we repeat when needed, but we try to steer clear of a prescribed set of questions when we talk with our guests.

      It's one of a few ways we're trying to stand out from so many other business interview shows. I think it's helping.