In my business I speak to a lot of people who are interested in starting a podcast. Lately, many are interested in starting a video podcast. I've compiled a few tips on equipment and recording techniques. I wonder if any of you would be willing to add to this list for me?
Podcasting is a great on-demand medium for reaching an audience. Audio podcasts are great because they are easy to consume, and make great companions while commuting, exercising or working. One option is to produce a video podcast. These are great for shows that have tutorials, lessons, and screenshots. They also make it possible to connect on a deeper level with visuals.
A video podcast makes it much easier to communicate subjects that are visual by nature. People enjoy being able to look at someone while they are talking to gauge their emotions. The visual medium turns you into someone they can trust and appreciate. It’s also easier to put links in your videos or have on-screen aids with additional information. Videos also make your podcast website more user-friendly.
There are two SEO advantages provided by a video podcast.
The first advantage is that many people simply go directly to YouTube and search for things there. Already being present on YouTube gives you a major advantage and enables your video podcast to be found.
The second big advantage is that Google owns YouTube. A video podcast on YouTube tends to rank high in search engines. There are many ways to optimize a video podcast for YouTube and amazing SEO.
The discussion about creating a video podcast has many moving parts and will be discussed in another session. Today I just want to give you an overview of the process.
The steps to creating a podcast on video are actually pretty straightforward. Recording the video podcast is obviously the first step. Your next step is to put the podcast on your computer so that you can begin editing it.
Using video editing software, add special effects and some images to make your podcast amazing. Your next step is to encode the podcast in a manageable size for online viewing.
First and foremost, you are going to need a video camera. At the same time, audio quality is extremely important. You also need to consider the entire visual picture. Does your background look good? Is the area you are recording in neat and clean looking? These are important considerations.
A lavalier lapel mic can be a good option if you want a smaller microphone that won’t obstruct the view of your face. You can also use a headset mic or even, our favorite, the affordable hand-held ATR2100-USB microphone or a Shure PGA48-XLR microphone.
It might be a good idea to use a small recorder like a Zoom H1 to capture your audio while recording your podcast. In order to sync the two recordings, record a snap or clap into the Zoom and the camera microphone and use that as a synchronization point. When you are editing the audio and video align the snaps and then mute the camera audio. Also, align the recording rate of your camera and audio recorder.
Another option is to use a portable recorder like the Zoom H4N as a microphone and plug it into your computer and use your webcam for the video. This will record everything on your computer and the audio and video will be synced. There are quite a few audio and video choices you can make. It really depends on preference, budget, and your ultimate recording goals.
I actually created a great slideshare with more info in it that is at https://www.slideshare.net/fitnessexpose/how-to-produce-a-video-podcast so feel free to download that as well.
What can you add to the above? I'm really trying to give my clients the best possible information.