This is a very interesting point. We are operating in pretty isolated places with little opportunity to begin with, and then we come in and say we are going to level the playing field and focus only on females. This is the definition of disruption. I have held town halls and many meetings to explain our intentions and how empowering women will empower the whole family and then the entire community. Then we hire women from the local community to run the projects. Not only do they have the knowledge required to manage through any cultural difficulties but with them as the face of the charity they also inspire their compatriots inside and outside of our charity. I truly believe this is the only way to successfully manage a project like this: with local staff who are free to make decisions and take ownership of the ideas we are seeking to implement.